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In just over a decade, Notion has revolutionized the way people organize their lives and businesses, crossing the 100 million users milestone as of 2024.
This makes it one of the most successful products of all time (source). Established in 2013 as a startup, Notion 1.0 was released on Product Hunt in 2016.
Founded by Ivan Zhao, along with Chris Prucha, Jessica Lam, Simon Last, and Toby Schachman, Notion acquired its first few users through organic channels and word of mouth.
The founders’ focus on building a loyal fan base enhanced their reach through word of mouth, which resulted in its unprecedented success.
Today, Notion is used for many purposes such as creating websites, managing projects, creating budget trackers — the list is endless.
This guide presents some cool facts and statistics about Notion. Enjoy the read!
How much is Notion worth?
According to the latest reports, Notion is valued at $10 billion. (source)
Who invested in Notion?
Key investors of Notion include Croatue, Index Ventures, and Sequoia Capital.
How many employees work at Notion?
As per their LinkedIn page, Notion has 4,800 employees. (source)
What is Notion’s revenue?
As of 2024, Notion’s revenue has been estimated at $300M, up from $3M in 2019. (source)
What is Notion’s Annual Recurring Revenue (ARR)?
Notion’s ARR stands at $100M.
Which country uses Notion the most?
Notion has the most users from the United States. According to our estimates, the USA accounts for 22% of all Notion users, followed by the United Kingdom (7%), Canada (5.7%), and India (5%).
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